The Chef Alliance is excited to announce the launch of The Seal of Approval. This program is the first of many initiatives that will aggressively promote The Chef Alliance and the approved Canadian brands and products that meet The Seal of Approval Criteria.

The Seal of Approval is only granted to products that have been tested by a committee of members of The Chef Alliance, assuring quality and standard in their product category.

The launch of the Seal of Approval Program will be a recognized and meaningful symbol. The Chef Alliance Seal of Approval and its endorsement speak to quality, value, integrity and reliability.

The Chef Alliance is the only worldwide association of Personal Chef’s, the organization is passionate about creating unique culinary experiences, providing customers with great quality and service without compromising taste and most importantly promoting healthy eating habits. The Chef Alliance members offer a variety of events ranging from in-home culinary consultation, dinner parties, cooking classes, corporate events and helping Canadian consumers prepare for personal culinary & dietary challenges.

The Chef Alliance is unique in that it reaches directly to consumers. It is estimated that Personal Chef’s in Canada perform collectively in excess of 500,000 events for consumers in their homes, reaching 5 million consumers annually. Having a direct daily interaction with consumers, the Chef Alliance has considerable influence in suggesting food products, equipment and utensils their customers will use or purchase.

For more information contact The Chef Alliance

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